River
The calm part. Slow mornings, quiet afternoons, a home where your pet can settle down and actually rest.
Our story
Where it all started.
A muddy dog, a cat who pretends not to care, and a lot of walks by the water.
The walk
It started with a dog who could not sit still in the morning. Before work, we'd take him down to the river. Every day he came back soaked, muddy and wagging like he'd won something. The cat was always at the window when we got home, acting like she hadn't been waiting.
The problem
Home was a different story. The water bowl got knocked over. The bed went flat. Most of what we bought at the pet store was loud, plastic and broken within a few months, and none of it looked good in the living room.
The idea
We wanted their stuff at home to feel more like those mornings: easy, calm and a little bit happy. We couldn't find it, so we started making it ourselves.
Today
Today River Wag makes pet supplies for dogs and cats, and for the people who share a couch with them. If we wouldn't use it with our own two, we don't sell it.
Every dog deserves a good wag. Every cat deserves a good perch.
Our motto